ABSTRACT

This study is an Assessment of CRBC’s Educational Broadcasting in Nigeria: A Study of Calabar South Local Government Area. The study adopted three research techniques, survey design, purposeful sampling procedure and simple percentage to analyze the data. It was found out that CRBC’s educational broadcasting programmes satisfied the educational yearning and aspiration of 66.5% respondents, the programme were beneficial to  its audience and the content was relevant to educational areas of 65.5% of respondents. However, the study revealed some challenges such as the absence of electricity to enable viewers and listeners to power their radio and television sets to be able to access the programmes when aired. The researcher recommended the training of staff to be more creative in the programme production, a specific time or peak hour to air the programme and also government formulation and implementation of polices to enhance educational broadcasting in developing countries.      

TABLE OF CONTENTS

PAGES

Certification - - - - - - - i

Dedication - - - - - - - ii

Acknowledgement - - - - - - iii

Abstract - - - - - - - - - iv

Lists of table - - - - - - - vii

CHAPTER ONE

GENERAL INTRODUCTION

 Background to the Study - - - 1

Statement of the Problem - - - 4

Objectives of the Study - - - - 6

Research Questions - - - - - 7

Significance of the Study - - - - 8

Scope / Delimitation of the Study - - 11

Limitation of the Study - - - - 11

Definition of Key Terms And Concepts - 11

CHAPTER TWO

LITERATURE REVIEW

2.1 Introduction - - - - - - 13

2.2 Literature Review    - - - - - 13

2.3 Theoretical Literature Review  - - - 18        

2.4 Empirical Literature Review - - - 21

2.5 Theoretical Framework       - - - - 35

CHAPTER THREE

STUDY AREA / RESEARH METHODOLOGY

3.1 Research Design - - - - - 38

3.2 Background Information of the Study Area 41

3.3 Cross River Broadcasting Corporation (CRBC) 40

3.4 Population of the Study/ Sample Size - 41  

3.5 Instrument of Data Collection - - - 42

3.6 Validity and Reliability of Instrument - 42

3.7 Method of Data Collection - - - 43

3.8 Method of Data Analysis - - - - 43

CHAPTER FOUR

DATA PRESENTATION AND ANALYSIS

4.1 Data Presentation and Analysis - - - 44

4.2 Discussion of Findings   - - - - 59                       

CHAPTER FIVE

SUMMARY, CONCLUSION AND RECOMMENDATION

5.1 Summary of Findings - - - - 61

5.2 Conclusion - - - - - - 63

5.3 Recommendations - - - - - 63

References - - - - - - 65

Appendix - - - - - - - 69