TABLE OF CONTENTS APROVAL .ii DEDICATION iii ACKNOWLEDGEMENTS iv CHAPTER ONE 1 INTRODUCTION 1 1.0 Introduction 1 1.1 Background to the study 1 1.2Statement of the problem 5 1.3 Purpose of the study 5 1.4 Objectives of the study 5 1.4.1 Research Question 5 CHAPTER TWO 8 LITERATURE REVIEW 8 2.Olntroduction 8 2.1 The role of media programmes promotion of governace principles among women 8 2.2 The role of media programmes towards the promotion of human rights among women. .11 2.3 The role of media programmes promotion of enterprenurship skills among women 16 CHAPTER THREE 20 RESEARCH METHODOLOGY 20 3.0 Introduction 20 V 3.1 Research Design .20 3.2 Population ofthe Study 20 3.3. Sampling procedures 20 3.4 Tools and Instruments of data collection 21 3.6 Reliability and validity 22 3.7 Analysis Tools 22 3.7.1 Editing and, Spot Checking 22 3.8 Limitations and Solutions ofthe Study 23 3.9 Ethical considerations 23 CHAPTER FOUR 24 DATA PRESENTATION, ANALYSIS AND INTERPRETATION 24 4.0 Introduction 24 4.1 Sex of the respondents 24 4.7 Roles played by Media programmes promotion pf gouvernance principles among Women 30 4.8 The role of media programmes towards the promotion of human rights among women. ..31 4.9 Role played by media programmes promotion of enterprenurship skills among women.. 32 CHAPTER FIVE 33 SUMMARY CONCLUSIONS AND RECOMMENDATIONS 33 5.0 Introduction 33 5.1 Summary of findings 33 5.2 Conclusions 33 vi 5.3 Recommendations .34 5.4 Area for further resarch 35 REFERENCE 36 APPENDIX I 39 RESEARCH INSTRUMENTS 39 APPENDIX II 44 BUDGET 44 APPENDIX III 45 TIME FRAME 45 VI

CHAPTER ONE

INTRODUCTION 1.0 Introduction This chapter bears the background of the study, objectives, and statement of the problem, purpose, and signifiance, statement of the problem, scope, and research questions. 1.1 Background to the study Women’s empowerment and the movement toward gender equality is a modem phenomenon that continues to develop around the world. After World War II, international treaties put great focus on human rights; however, as time progressed, it became clear that special attention must be given to women’s rights. Therefore, beginning in the 1970s, advocates lobbied for women’s rights at greater lengths. Issues such as feminization of extreme poverty and disparities in politics, education, and wealth served as the justification for explicit support and recognition of women’s empowerment. The Beijing Declaration and Platform for Action in 1995 initiated a move to focus on women’s empowerment. Drawing attention to women’s participation in all realms of society, the document addressed gender inequality gaps in pursuit of guaranteeing women’s rights. In 2000, the Millennium Development Goals furthered the campaign for women’s rights in areas such as education, health, and poverty.