ABSTRACT

The study was carried out in the southern division of Kabale municipality in Kabale district on the community PM stations towards poverty reduction. Rural development and urbanization are a result of the incomes and savings generated from the lessons from radio programmes. This is increasing because of the concentration of the community members and the sponsoring institutions. The main objective of the study was to assess the role of community FM stations in poverty reduction. We look at poverty and its causes/indicators, the radio’s effectiveness, challenges and solutions of community PM stations in trying to reduce poverty levels. The exploratory research design was used to investigate the research problem. A sample size of 48 respondents was selected with the guide of stratified random sampling and simple random sampling. 40 respondents were the primary group and 8 respondents were the secondary group where the primary group was used for research findings. Questionnaires and observation were also used. Data was later analyzed by the use of qualitative and quantitative methods. According to the findings application of radio programmes have reduced on poverty levels. However some constraints have interfered in this service delivery like illiteracy and delivery like difficulty in community mobilization, corruption and transport costs. Therefore, there is need to work hard and massive sensitization to be emphasized where constraints need to be solved.