ABSTRACT
The aim of the study was to analyze the impact of social media on the student’s academic performance [A study of students of University of Abuja]. To achieve this, the survey research method was used. Subjects were drawn from the University of Abuja, using the simple random sampling technique and purposive sampling. Four research questions guided the study. Research findings showed that a great number of students in University of Abuja, had access to the internet. To this end, the researcher recommended that sites should be created for educational purposes as well. This is to create a balance between social networking and academic activities of students to avoid setbacks in the academic performance of the students.
Table of Contents
Title Page II
Declaration III
Certification Page IV
Dedication V
Acknowledgement VI
Table of Content VII
List of Table IX
Abstract
CHAPTER ONE; INTRODUCTION
1.1 Background of the Study 1
1.2 Statement of the Problem 5
1.3 Objectives of the Study 5
1.4 Research Question 6
1.5 Scope of the Study 6
1.6 Significance of the Study 6
1.7 Operational Definition of Significant Terms 6
CHAPTER TWO; LITERATURE REVIEW
2.1 Introduction 7
2.2 Review of Concepts 7
2.2.1 The Concept of Mass Media 7
2.2The Concept of Internet 12
2.2.3 The Concept of Social Media 15
2.2.4 The Concept of Social Networking Site or Services 17
Review of Related Studies 22
Theoretical Framework 24
Summary 27
CHAPTER THREE; METHODOLOGY
Introduction 28
Research Design 28
Population of the Study 28
Sampling Technique/ Sampling 29
Description of the Research Instrument 29
Validity of Data Gathering Instrument 30
Method of Data Collection 30
Method of Data Analysis 31
CHAPTER FOUR; DATA PRESENTATION AND ANALYSIS
Introduction 32
Data Presentation and Analysis 32
Discussion of Findings 33
CHAPTER FIVE; SUMMARY, CONCLUSION AND RECOMMENDATIONS
Introduction 47
Summary of Findings 47
Conclusion 47
Recommendations 48
Suggestion for Further Studies 48
Reference 49
Appendix A 53
Appendix B 54