ABSTRACT

This study was aimed at appraising the impact of cost accounting statement in private organisation (a case study of Beta Glass Plc, Ughelli, Delta State).  Appraisal was intended to ascertain (a) how important cost accounting statement to a private organisation  (b) the degree of compliance of those information and (c) the effectiveness of cost statement in a private organisation.  In the course of the study questionnaires were administered, personal interview were conducted and observation were made.  In addition, the propose study was given historical and analytical explanation.  To enable the researcher ascertain the validity to which cost accounting statement have an impact in private organisations

TABLE OF CONTENTS

Title Page                                                                                         i

Approval page                                                                                 ii

Dedication                                                                                        iii

Acknowledgement                                                                           iv

Table of contents                                                                            v

Abstract                                                                                            viii

CHAPTER ONE

Introduction                                                        

1.1        Background of the study                                                        1

1.2        Statement of the study                                                                    3

1.3        Purpose of study                                                                    4

1.4        Research question                                                                 4

1.5        Hypothesis                                                                            5

1.6        Significance of study                                                             6

1.7        Scope of study                                                                       6

1.8        Limitation of study                                                                 6

1.9        Operational definition of terms                                              7

CHAPTER TWO

Review of Related Literature  

2.1        Introduction                                                                            9

2.2        The concepts of sales promotion                                         9

2.3        Objectives of advertisement                                                  10

2.4        Advertisement and sales promotion                                     12

2.5        Decision areas when developing                                          15

2.6        The effect of advertisement                                                   15

2.7        Factors that determine the use of sales promotion             17

2.8        Evaluation of advertisement                                                  19

2.9        History of Globacom                                                              24

CHAPTER THREE 

Research methodology

3.1        Theoretical framework                                                           26

3.2        Research design                                                                    26

3.3        Area of the study                                                                   27

3.4        Sampling size                                                                       27

3.5        Sampling procedures                                                            27

3.6        Research instrument                                                             27

3.7        Data collection Method                                                          27

3.8        Method of data analysis                                                        28

CHAPTER FOUR

Presentation and data analysis

4.1        Introduction                                                                            29

4.2        Data presentation                                                                 29

4.3        Testing of hypotheses                                                           41

CHAPTER FIVE

Summary of findings, conclusion and recommendations

5.1        Summary of findings                                                              46

5.2        Conclusion                                                                             46

5.3        Recommendations                                                                47

References                                               

Appendix

Questionnaire