CHAPTER ONE
INTRODUCTION
1.1 Background of the Study
In every society we find ourselves, the need for the rules to reach out
improve the standard of the ruled is imperative. The system must rely upon a
regular two-way flow of information between the government and the citizens of
the country, we have seen subsequent administration, be it military or civilian
coming out with one programme or the other aimed at improving the standard of
life that are found in the rural or communities areas, who obviously form the bulk
of the Nigerian population.
In recent years, there has been a growing awareness that no nation can
develop without deliberately undertaking the development of its community such
development or transformation is however, possible only when the community
population is various areas are participate in activities directed at their own
development as well as the development of the nation, by the government.
The significant role of information in policy formulation cannot be over
emphasized. This is because well cor-ordinated system of information
dissemination brings about significant change in the society.
There is no doubt that communication is as old as man himself is. It was through
the effective nature of communication for example,
Oputa J.S.C September, 20 1993 agreed with this
when he said that “There is no doubt the mass media the press the radio and all
these have a tremendous influence of our behavior modern man will readily agree
that many of his attitudes, judgments and stance on various social or political issue
are heavily influenced or even shaped by his exposure to ideas and suggestions,
feed in him by the mass media”
To achieve the above task, the radio programmes instrument to the
transformation of the general life of the people. The programmes must reflect the
problems and aspirations of the society they serve.
Further more, the programmes which are intended to enhance the social
awareness of the individual and faster national unity, cultural integration, must also
make the individual an because “we see the mass media of communication as
possessing that magical awareness, creating innovative, knowledge imparting
empathy raising and knowledge and skill multiplying.
It is a well know fact that radio seeks to informs, stimulate, educate,
entertain and mobilize the citizen for development.